Marketing & Communications Coordinator

Marketing & Communications Coordinator

Join the Team Behind the Ride

Eliel Cycling is seeking a highly organized, detail-oriented Marketing & Communications Coordinator to help execute the marketing initiatives that keep our brand, products, and community moving forward.

This role is ideal for someone who enjoys bringing projects to life. You'll work closely with leadership, creative, ecommerce, and product teams to coordinate campaigns, support product launches, manage communications, and ensure marketing initiatives are executed accurately and on schedule.

Success in this role comes from organization, follow-through, attention to detail, and the ability to consistently move projects from planning to completion.

If you enjoy turning ideas into action, keeping multiple projects organized, and helping a growing brand maintain momentum, we'd love to hear from you.

About Working at Eliel

Eliel is a growing, entrepreneurial company built around premium cycling apparel and a passionate community of riders.

We move quickly, wear multiple hats, and work closely together to bring products, campaigns, and experiences to market. This is a hands-on role where success comes from execution, organization, and consistency.

While you'll have opportunities to contribute ideas and improve processes, a significant portion of your day will involve building campaigns, scheduling communications, updating systems, coordinating assets, managing details, and ensuring projects move forward without missing deadlines.

The right candidate enjoys checking things off a list, keeping projects organized, and taking pride in producing high-quality work consistently. If you like seeing tangible progress at the end of the day, you'll likely thrive in this role.

Because we're a small team, everyone contributes directly to the work. We value people who are resourceful, adaptable, dependable, and willing to jump in wherever needed to help move the business forward.

Core Responsibilities

Email Marketing & Customer Communication

  • Build, schedule, test, and deploy email campaigns in Klaviyo
  • Maintain campaign calendars and launch schedules
  • Coordinate product launch communications and promotional campaigns
  • Manage audience segmentation and list organization
  • Monitor campaign performance, including engagement, conversion, and revenue metrics
  • Maintain automated customer lifecycle and retention flows
  • Create post-campaign reporting and performance summaries
  • Ensure all communications are accurate, on-brand, and delivered on schedule

Social Media & Community Communication

  • Schedule and publish content across Instagram, Facebook, and other social channels
  • Coordinate product launches, promotions, events, and community communications
  • Maintain content calendars and posting schedules
  • Support consistent brand messaging and communication standards
  • Coordinate content assets with photographers, creators, ambassadors, and athletes
  • Monitor engagement and assist with community interaction
  • Track and report social media performance metrics

Product Launch & Promotional Execution

  • Coordinate launch timelines and communication schedules
  • Organize product information, imagery, pricing, and messaging assets
  • Support seasonal campaigns, warehouse sales, promotions, and product releases
  • Assist with Eliel Factory Team communications and initiatives
  • Ensure campaigns launch accurately, completely, and on schedule
  • Help identify missing assets, information, or deliverables before launch deadlines

Ecommerce & Website Support

  • Update Shopify collections, landing pages, and promotional content
  • Coordinate homepage updates for launches and campaigns
  • Assist with merchandising execution and product presentation
  • Maintain product information, imagery, and messaging accuracy
  • Test links, content, and promotional assets prior to launch

Reporting & Project Coordination

  • Maintain marketing calendars and launch schedules
  • Track campaign performance and key marketing metrics
  • Support project organization and deadline management
  • Provide weekly reporting and execution updates
  • Help ensure projects remain on track and deliverables are completed
  • Identify potential issues before they impact launch timelines

What We're Looking For

  • Highly organized with exceptional attention to detail
  • Strong follow-through and personal accountability
  • Comfortable managing multiple projects simultaneously
  • Excellent written communication skills
  • Self-motivated and proactive
  • Able to work efficiently while maintaining quality and accuracy
  • Comfortable working both independently and collaboratively
  • Interested in cycling, endurance sports, outdoor recreation, or premium consumer brands
  • Positive attitude and willingness to learn

What Helps Someone Succeed Here

  • Enjoys execution as much as planning
  • Finds satisfaction in completing projects and maintaining momentum
  • Comfortable managing details, timelines, and recurring responsibilities
  • Takes ownership without needing constant direction
  • Understands that consistency often matters more than complexity
  • Thrives in a small-team environment where everyone contributes
  • Enjoys building systems, improving organization, and creating structure
  • Can adapt quickly as priorities shift

Preferred Experience

  • Experience with email marketing platforms, preferably Klaviyo
  • Experience managing social media content calendars
  • Familiarity with Shopify ecommerce platforms
  • Familiarity with Meta Business Manager and paid social campaigns
  • Experience with apparel, cycling, outdoor, lifestyle, or consumer brands
  • Experience coordinating marketing projects and launch schedules
  • Basic familiarity with analytics and reporting platforms

Position Details

Location: Encinitas, California
Work Environment: In-office with regular collaboration across departments.
Industry: Premium Cycling Apparel & Ecommerce

A Good Fit for This Role

This role is best suited for someone who enjoys execution, organization, and bringing projects across the finish line.

You'll have the opportunity to contribute across many areas of the business while helping ensure our marketing, product launches, customer communications, and community initiatives are delivered consistently and effectively.

If you're looking for a role where your work directly impacts the customer experience, supports a passionate cycling community, and helps a growing brand continue to evolve, we'd love to hear from you.

Join Our Ride

-send inquiries to ryan@elielcycling.com