Morning Ride CC X Eliel Presale
Miami is known for its nightlife and year-round summers. On any given night walking down the streets of art-centric Wynwood, the famous South Beach or Downtown Brickell, you'll see lots of styles. People like to look good in Miami, the weather there allows them to do so. This is now starting to transfer and reflect in Miami's cycling community. The Morning Ride CC collaboration was designed to reflect that style and vibe coming out of Miami.
"Imagine a guy walking around Miami Beach in the 80s...I gave the kit a retro treatment and the colors are inspired by the Miami sunrise and sunsets." - Adriana Maz
Both of the kits were designed by local Miami artist Adriana Maz. Being from Miami, she was able to give both of the designs a Miami touch and style that only a local can capture. The Light Blue kit rocks the Morning Ride Cycle Club logo out front, and the Last One Buys Coffee slogan out back in a blue to pink fade. She designed the kit to be subtle and simple while incorporating complementary colors and contrasting them with a charcoal bib, leaving this kit with a very classy and elegant vibe.
The Burgundy kit incorporates design inspiration from Miami in the '80s. When asked what inspired the pattern and colors, Adriana answered, "imagine a guy walking around Miami Beach in the 80s...I gave the kit a retro treatment and the colors are inspired by the Miami sunrise and sunsets." The Last One Buys Coffee slogan is inspired by the vibe of being competitive, but enjoying the experience and having fun. One of the most enjoyable things you can do on the bike is race your friends to the coffee shop. The slogan is bigger on this design which gives off a friendly challenge.
